Rebold Marketing

We create digital marketing masterplans, and we have the experts to drive them forward.

Being able to forecast shifts in the market is our driving force.

Strategic planning is essential for growth, and that makes data intelligence our best ally. We analyse real audience behaviour to craft an ideal marketing mix for each client. From that point onwards, we create a precise and agile media plan featuring paid media strategies, branded content, influencer marketing, CRM and other impact streams. Our engineers, creatives and media buyers excel at setting complex and precise activations in motion while they work alongside our clients as a seamless extension to their in-house teams.

We tirelessly track and measure performance so that we can optimize results and increase conversion every step of the way. We design personalized digital marketing solutions for your brand to fulfil your most ambitious goals. Our formula combines data intelligence, deep audience empathy and the most innovative of execution formats.

Media Strategy & Research

We passionately pursue insights. We execute agile strategies tailored to each particular project on the basis of a sustained analysis of the sector’s ecosystem and your brand’s competitors. Using the most sophisticated tools in the the market, our data scientists truly drill down into consumer habits.

We interpret these to ascertain how your brand can best interact with different audiences and we offer you an ideal mix of media to reach your objectives. Omnichannel strategic planning takes care of the rest: paid media and SEM, programmatic, native ads, paid social (LinkedIn Ads, TikTok Ads, Spotify Ads, IG Ads…) and whatever it takes to optimize your sales.

Zero Party Data

In a cookie-less world that’s fast becoming ruled by privacy and regulation we can create a Zero Party Data strategy for your brand to capture declarative person datasets. We use creative and high value content pieces – known as ZPD Collectors – to motivate users to intentionally share their preferences, purchase intention, personal context, or the way in which they want to be perceived through your brand.

By using big data, we can help you uncover behavioural patterns and new opportunities. All these insights allow us to craft a personalised strategy, to target niche markets and to proactively improve your product offerings.

Performance

Knowing and understanding consumers is key when it comes to engaging them. We analyse, measure and optimise every touch point of their journey. We experiment, hack and learn from insights, and we’re always ready to capture the best leads at the right time. We help bold brands to reach beyond their limits and improve their performance with bespoke tools and channels. If the right channel doesn’t exist yet, we create it.

We are data geeks, and we apply our knowledge to everything we do, whether routine or experimental: TikTok Ads, programmatic, audio campaigns, DOOH (digital out of home), SEO voice search, native campaigns or O2M initiatives. We test fast and scale up to achieve unstoppable growth for your business.

Content & SEO

Web-based content strategies are the key to power brand awareness. They contribute to building a unique Brand image with its own, unique, recognisable and relevant voice. We can grow your reputation with a branded content plan. Content generation allows us to get to the media creators that can prescribe your brand. In short: it’s the best approach to to turn your followers into brand advocates for your brand.

We use SEO positioning as one of our main levers to increase your brand relevance and make it rank higher in search engine SERPs. A constant and stable SEO strategy can yield salient results in the medium and long term. Our content experts analyze results in real time so that they can adjust, improve performance and achieve the best positioning for your brand.

Influencer Marketing

More than ever, social media is leading the conversation and your brand should not be left behind. By getting to knowing your community and learning to speak their language you can connect with them at a deeper level and better understand their reality. We identify the media creators that can bring your brand to the centre of the conversation, from nano to macro influencers to celebrities, wherever they are: Instagram, Facebook, TikTok, LinkedIn, Twitch, Discord, Twitter…

Our experts can analyze and identify niche communities to match your brand and propose a winning influencer marketing strategy. Creating content means creating stories, renewing, and reinventing your narrative. That’s why we integrate these actions into a holistic communication strategy, allowing your brand to evolve organically and to enter a constant dialogue with its audience.

Strategic Creativity

We consider ourselves creative geeks. We think creativity is the first step towards a bespoke and bold brand strategy. We’re always innovating and testing new ideas. We question the establishments in search of new points of view. We closely follow new marketing trends, and we believe innovation is the way to transform any business.

We offer strategic consulting on creativity and innovation, naming ideation and a different approach to audiovisual production. We are agile, daring, and never conventional. We test, iterate, improve, and bring you value so that you can lead your business decisions through data and emotion.

Emailing & Databases

Segmentation, optimisation, and loyalty are key database pillars. By generating your own qualified email lists, your brand will be able to communicate in a direct, hyper-personalized and efficient way with its audience. The email channel is more alive than ever. Our in-house experts know how to increase traffic and generate leads through email marketing to amplify your brand’s reach.

We have been developing and managing our own email marketing databases for over than 25 years. Content is key when it comes to achieving engagement and interaction with users. It allows us to establish a long-term conversation. Thanks to our experience and our extensive network of global partners, we generate lists and databases adapted to your customers. We have expertise in sectors like employment, travel, fashion, health, NGOs and pets, to name a few.

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