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OUR OFFERING:
Consumer Intelligence
Content Marketing Measurement & Consumer Insights
We show brands the importance of being the first to find out what happens in online media and social networks, in order to quantify and qualify their relationship with the media and their communities. Six types of studies with 3 delivery formats: Measurement, Executive Report and Analysis.
Own Channels Analysis
Study that gives brands, quantitative and qualitative insights that allow them to direct their content strategy or digital positioning, from the analysis of their own channels in social media.
Brand Reputation Analysis
Study that provides the positioning and digital reputation of a brand, to detect strengths and areas of opportunity. Management and evaluation of reputational crisis.
Digital Industry Analysis
Study that based on a context analysis, gives insights to the brands about their recurring market, or about sectors where they seek to position themselves.
Social Media Panel
Study that focuses its analysis on the consumer, focusing from different perspectives such as age, interests and conversation topics. Providing inputs to the brands for their content marketing strategies or new business areas.
Influencers Analysis
Through a connection and relevance analysis, we detect influencers that can support brands in their PR strategies, considering their affinity with the brand and / or campaign values, as well as their digital performance.
Sponsorship Analysis
It allows to understand the impact and return of sponsorship actions in offline media, online media and social media, establishing a basis for improvement.