COUNTRY MANAGER MEXICO
Lara is the Country Manager of REBOLD Mexico. She is in charge of bringing revenue, increasing the clients portfolio, developing new products, and manage the team in the country.
She has worked +17 years in business development and she has a long experience in the digital industry. Since 2010 she has been focused on the digital sector and from 2016 until 2020 she was the General Manager of Antevenio in Mexico, REBOLD’s Performance Marketing agency, leader in the generation of digital leads in the market.
In her previous roles, Lara worked in the Marketing and Business Development Departments of large companies such as Gas Natural, Umicore or the EFE Agency, as well as as a consultant and investment advisor in digital businesses. She has also collaborated as a business administration professor at business schools and universities.
Lara graduated from Barcelona University with a Bachelor of Business Administration and from Utrecht (Holland) with a Bachelor of Sales and Marketing Management. She owns a postgraduated degree from ESIC Barcelona with a Digital and Social Media degree. She is also an executive coach, accredited by the European School of Coaching in Madrid.
Lara is a tireless traveler and photographer, yogui, soccer fan, she loves climbing mountains, and diving tropical seas. She does not have television, nor Instagram, nor Facebook, she eats only vegetables and she confesses to read almost compulsively.